If you have come across this and not met me before (Hi!), I am a Brand, communications and social strategist, marketeer and commercially astute leader with 11 years’ experience.  I’ve worked with over 40 brands, across 10 countries, ranging from pre-seed to fast-scaling brands from series A to unicorns, to household established brands. My sector experience includes health & beauty, fitness/wellness, fashion, lifestyle, and marketing tech.
  

I’ve worked with and for some of the biggest brands and content creators in the world, producing content, creative and marketing strategies across a wide variety of global campaigns, from digital to in person I have expertise in both.

I understand how brands reach consumers cross-platform; developing creative solutions to suit everything from social, OOH and TV.

What does all this jargan mean? I’m a…
A social strategist - I write all your social media strategies, plan your campaigns, manage your creative ideation, from organic social media to paid.

A head of social/social director - I can manage/upskill your team, lead your pitches, manage end-to-end creative and content production including ideation and brainstorms, be impressive in front of your stakeholders/clients, take the stress out of a budget planning/sign-off/procurement, manage your agencies and make them more efficient/effective.

A creative and/or comms strategist - I have been in this field a while and have written many creative and comms strategies because I am *integrated*. Maybe you have a fantastic digital execution team, but they don't know strategy. Maybe you have an amazing creative team, but you have spent too many years just offering a shopping list of content ideas and need to be more strategic.

A problem solver - this is something I seem to do a lot! Your social is running really inefficiently? Your social is not performing? Your team is structured really badly? You're doing organic social and it's costing money but you're only getting 100 likes and 5 comments.